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20160602_Worldpay_2015年全球支付报告.pdf
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Today it's more important than ever to ensure your online
payment process matches your consumers'needs. But with
more than 300 payment schemes operating around the
world, this isn't always easy
Our 2015 Global Payments report will help. Providing
granular detail on current payment preferences and trends in
30 countries it's the perfect way to really make sure you are
connecting with your consumers
If you are thinking of expanding globally or want to optimise
your payments, this report will give you an insight into which
payment methods you will need
Methodology
We compiled this report mainly using our own data and insights. In addition, we also used other external sources, namely: Euromonitor,
Datamonitor and stats. com
The forward-looking statements and figures contained in this report relate to the e Commerce industry as a whole and not Worldpay's
business. They are indicative predictions based on the data we have used and our own experience and should be treated as such
Our knowledge is based on years of experience in global e Commerce and this report is complemented by a number of surveys and
interviews with experts in the payments industry.
We have also used more than 100 other secondary data sources, including
Local card, banking, and/or payments associations
Facts and figures on various eWallets and other alternative payments schemes
Facts and figures on various card schemes and payments providers
e Commerce industry reports and studies
Other payments surveys and reports
Third-party news articles
Payment method definitions
Bank Transfers
PrePay
Cash on Delivery Others
Direct Debits
Pre-Paid Card
In this section you will find an
iNvoices
Debit cards
explanation of each payment
wallets
Credit Cards
method outlined in this report
Post Pay
Charge Cards
Payment method detinitions
Alternative Payments methods are all those payments that are not cards running
on global scheme networks such as Visa, Master Card or American Express
Real-Time Bank Transfers
Cash on Delivery
Direct Debits
invoices
Consumers pay for goods using
A transaction in which a
Direct debits arent
When using iNvoices,
their online banking facility. They
payment for goods is made
relevant to all merchants
consumers can pay for
are either redirected to their
at the time of delivery. This
Theyre limited mainly to
goods after delivery,
bank or select their bank trom a
method is set to increase in
low-value or recurring
without sharing credit card
provider's page. Authorisation is
India and certain countries
transactions. They are
or bank details
immediate in most cases
in South east asia
popular for regular
t can be as simple as
Examples: iDeal, Sofort Banking
Although popular in some
predictable payments, such
eNets, Przelewy 24, Safetypay
entering their emai
regions, Cash on Delivery
as subscriptions, although
address and postcode to
IS specihc to particular
they carry the risk of
Offline Bank Transfers
make a payment
countries and suppliers, it
charge bacKS.
Consumers are given a reference
isn't a scheme that can be
Examples: Klarna, AfterPay
Examples: SEPA DD, ELV
number during the purchase
rolled out globally
process. They can log in to their
online banking facility, at their
Examples: Merchant
leisure and use the reference
and bespoke delivery
to complete the transaction
company services
Authorisation is not immediate
Examples: Dineromail, Safety Pay
Total turnover value in USS/
Total turnover value in USS/
Total turnover value in USS/
Total turnover value in USS/
Percentage of total e Commerce
Percentage of total eCommerce
Percentage of total e Commerce
Percentage of total eCommerce
market
market
market
market
2014
2014
2014
2014
$212bn/1.%
$124bn/6.5%
5bn/0.3%
$3bn/0.1%
2019 forecast
2019 forecast
2019 forecast
2019 forecast
283bn/1.7%
$165bn/6.8%
$13bn/0.6%
8bn/0.3%
Payment method definitions
wAllets
PostPay
PrePay
Others
Easy and secure to use, this
When a consumer selects a
Consumers need to buy
These include mobile
is quickly growing payment
product online, they pay for
a card or voucher before
carrier billing, crypto
method becoming
it later at an affiliated outlet
starting a transaction
currencies and other
Increasingly popular across
or store. The delay between
These cards are not
emerging technologies
all sectors. Consumers can
the initial order and the
usually run on scheme
either use stored value or
consumer completing
networks(such as Visa
Examples: Bitcoin
and Master Card) and
Zong, BOKU
take funds from a payment
their payment means that
type linked to their ewallet,
this does not always suit
are usually authorised
giving them choice and
immediately. Most prepay
perishable goods and time-
products have a fundi
g
convenience
sensitive purchases
limit and some don t allow
Examples: Alipay, Tenpay,
Examples: Konbini, Boleto
multiple cards/vouchers to
Pay PaL, Q
Bancario
fund one single transaction
Yandex. mone
Examples: paysafecard
Neo surf
Total turnover value in USS/
Total turnover value in USS/
Total turnover value in USS
Total turnover value in USS/
Percentage of total e Commerce
Percentage of total e Commerce
Percentage of total e Commerce
Percentage of total e Commerce
market
market
market
2014
2014
2014
2014
$417bn/21.7%
$18bn/0.9%
$55bn/2.9%
$20bn/1.0%
2019 forecast
2019 forecast
2019 forecast
2019 forecast
s668bn/27.6%
$25bn/1.0%
$122bn/5.0%
$19bn/0.8%
Payment method definitions
Pre-Paid Cards
Debit cards
Credit Cards
Charge Cards
These are cards that run
Bank cards used in cash
Credit cardholders(who
Similar to credit cards
on scheme networks such
transactions, which are not
may pay annual service
the main difference being
as Visa and master Card
credit cards. In a debit card
charges)draw on a credit
that the full balance -of
These cards can be used
transaction the amount of
limit approved by the
all purchases made in a
to make purchases or
a purchase is withdrawn
card-issuer such as a bank
period- has to be settled
Withdraw cash in the same
from the available balance
store, or service provider
in full in the following 30
way as a debit or credit
in the cardholder s account
(an airline, for example)
day period, rather than the
card. The key difference is
If the available funds are
Credit card balances are
balance rolling with part
that they need to be loaded
insufficient, the transaction
usually rolling, whereby part
payment being made
p with cash in advance
is not completed (excep
of the balance needs to be
Examples: Most American
the balance then operates
where an overdraft facility
paid(with
interest
Express cards
as the spending limit
is in place
and/or charges)on a 30-day
Often offered to the
Also called asset card (in
basis, until the full balance
un/under-banked, younger
the US), or payment card
people, or people with a
(in the Uk
poor credit history
Total turnover value in USS/
Total turnover value in USS/
Total turnover value in USS/
Total turnover value in USS/
Percentage of total e Commerce
Percentage of total eCommerce
Percentage of total e Commerce
Percentage of total e Commerce
market
market
market
2014
2014
2014
$45bn/24%
$387bn/20.1%
$577bn/299%
$59bn/3.1%
2019 forecast
2019 forecast
2019 forecast
2019 forecast
43bn/18%
$416bn/17.2%
$603bn/249%
$57bn/2.3%
Top trends
Is the global eCommerce market growing
In
USsD
1.n4
on2014
the global eCommerce market
is expected to be worth
With
US
2.4tn
23%
y
of this being
exclusively
10oaegol5
from mobile
devices
exp
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