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详细说明:2019中国移动经济发展,中国最新的移动经济报告,包含5G未来展望Contents
CHINA IN CONTEXT
EXECUTIVE SUMMARYA CHINA POWERS INTO SG ERA
INDUSTRY OVERVIEW
1.1 Many of the world's new subscribers will come from China
1.2 China grows smartphone adoption domestically and globally
8—9oo
1.3 4G leads, with 5G on the horizon
1.4 Financial outlook modest as 5G investment programmes get underway
14
2 MOBILES POSITIVE SOCIOECONOMIC IMPACTS
16
2.1 Mobile contributing to economic growth and jobs
2.2 Consumer engagement with mobile services
724
2.3 Mobile addressing social challenges
3 MOBILE ENABLING AND DRIVING INNOVATION
ACROSS CHINA
26
3.1 Smart cities and the industrial Internet of Things
3.2 Tech investment and the start-up ecosystem
3.3 Chinas expanding e-commerce market
3.4 Strategies for artificial intelligence
3.5 Blockchain initiatives in china's TMt sector
4 SHAPING POLICY TO DELIVER ON THE PROMISE OF SG
31
4.1 5G spectrum policy
4.2 Regulatory modernisation
4.3 Cross-industry policy for verticals
4.4 Artificial intelligence and ethics
:ad The Mobile Economy China 2019
China in context
China is a huge mobile market, nearly four times
the scope for future subscriber growth appears
the size of North america, with 1.2 billion uniq
imitec. With 4G entrenched as the dominant mobile
subscribers at the end of 2018. Over 97% of these
technology across the board, the prospects for
come from mainland china. with the remainder
meaningful revenue uplifts over the coming years
spread across three other markets- Hong Kong
will rely heavily on operators ability to use 5G to
Macao and Taiwan
expose new income streams. Looking ahead, all
Hong Kong, Macao and Taiwan are all advanced
three markets will be towards the forefront of 5g
telecoms markets; they were relatively early
commercialisation, launching services in 2020.n
adopters of mobile services and technology, which
2025. 5G adoption is expected to be well above the
has resulted in high unique subscriber penetration
global average as consumers and businesses seek to
and smartphone uptake. This maturity means that
utilise the myriad benefits next-generation networks
can deliver
Mainland china
TECHNOLOGY MIX"
SUBSCRIBER PENETRATION
77%
82%9
15%
SMARTPHONE ADOPTION
2018
69%
Hong Kong, SAR China
TECHNOLOGY MIX
SUBSCRIBER PENETRATION
12%
89%
SMARTPHONE ADOPTION
2018
75%
Percentage of total connections
China in context
The mobile economy china 2019
Macao, sar china
TECHNOLOGY MIX
SUBSCRIBER PENETRATION
2G
88%只
SMARTPHONE ADOPTION
2018
82%
Taiwan. Province of china
TECHNOLOGY MIX*
(SUBSCRIBER PENETRATION
90%9
SMARTPHONE ADOPTION
2018
76%日
Whilc the mobile industry dynamics of these
Korea and the US, as well as leading European
markets are interesting in and of themselves
nations. Therefore, where subsequent anal ysis, data
this report focusses on mainland China, with
points or charts relate to China, we are referring to
comparisons to larger markets such as Japan, South mainland China only
contex
:d The Mobile Economy China 2019
EXecutive Summary
China powers
into sG era
4 Executive Summary
The Mobile econo my china 2019
Mobile underpins rapid transition to a digital society
China is the world's second largest economy. Despite trailing many developed markets
ccounting for close to a fifth of globa
n launching 4G, Chinese operators have
gross domestic product (GDP). Through a
invested heavily in their networks, recognising
combination of government policies and
the positive correlation between user
mar ket forces, the economy has expanded
experience and data consumed. This has
massively since the late 1970s, with industries resulted in improved mobile data speeds,
such as steel. automotive and telecoms
hile subscribers in China have migrated to
developing rapidly. Today, China's broad
4G services at a faster pace than those in
and diverse mobile ecosystem underpins its Australia and the us, creating a mass market
digitisation strategy and is having a profound and economies of scale in a short timeframe
mpact on consumers, businesses and
Operators are now working to bring 5g to
wider society
market and are set to lead much of the world
With close to 12 billion subscribers china
in this space. China will host the 2022 Winter
is the largest mobile market globally
Olympic and Paralympic games, which will
Particularly impressive is the rate of growth
serve as further motivation to accelerate
in mobile internet penetration, which reached
5G deployments
58%at year-end 2018, having trebled over
The country has also grown a massive
the course of a decade. Consequently, China's smartphone manufacturing industry
growing middle class are purchasing more
with household names and lesser-known
goods online, amplifying the countrys already brands experiencing success domestically
huge e-commerce market and reducing
and around the world. Meanwhile, with
the prevalence of cash transactions. China
growing global concern regarding security,
is home to many millions of tech-savvy
Chinese network infrastructure vendors face
consumers who are keen adopters of social
challenges in maintaining their footholds in
media and users of a variety of apps, placing certain markets
greater demands on operators for improved
network performance
Government and policymakers enable a platform for digital
progression and pioneers
In a testing geopolitical climate, the
In parallel, Chinese policymakers have
government remains steadfast in pushing
taken important steps to modernise the
forward the country's digitisation journey,
country's regu atory framework for telecoms
considering traditional sectors such as retail establishing a platform for further digital
and health as ripe for disruption The state
progression. Though further reforms
is also investing in a range of emerging
should be considered, many technological
technology industries such as Al, leading
advancements are on the horizon and more
to a surge in external financing Meanwhile
industries will adopt and commercialise
internet tech players and mobile operators
digital solutions. Operators appear resolved
alike are at the cutting edge of innovation
to provide the superior connectivity required
often partnering to develop and apply
to power China in the 5G era, supporting the
pioneering solutions, which can improve
country's transition to a leading digital society
fficiency and realise cost savings, as well as and its presence on th
expose new revenue streams
Mobile Economy
China
Unique
SIM
mobile
connections
subscribers
Excluding licensed cellular lOT)
2018
2018
117bn
的15bn
0/ PENETRATION RATE
82
PENETRATION RATE
CAGR
(Po of population)
/0
0/(% of population)
85
2018-25
1.22bn 023 1. 7bn a3
CAGR
2025
2025
018-25
Smartphone
4G adoption 2025
adoption
69%88%
72%侧
5G connections 2025
460m
if total
Oo
Licensed cellular loT connections 2025
2018
2025
1 9bn LA
Total operator revenues
Capex as a proportion of revenue
2018
Zm③≥>(3%
2018
Mobile
sector
RMB5 2tn
2018
to GDP Io RMB6 otn
2023
Public funding
Employment
Mobile ecosystem contribution
RMB5B3bn 2 8.5m
2018
DIRECT AND INDIRECT
Jobs
supported by the mobile ecosystem
:d The Mobile Economy China 2019
OT
Industry overview
Industry overview
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